“Dianna truly understands marketing and how it interacts with the Web. Other so-called "experts" throw a lot of jargon at you. Dianna has a clear vision of what really works and how to do it. And she has another vital ingredient: She cares about her clients and their success!”

Mordechai (Morty) Schiller, Coypwriter

"Dianna is just plain exceptionally smart. She goes from zero to sixty in seconds, making sense out of complex concepts like a knife through butter."

Lyn Chamberlin, President, skye | PR

Listen to great marketing advice on your iPod!

From time to time, I interview other marketing and small business experts. Feel free to download the following podcasts to your iPod or other mp3 player.

Interview with Michael Port, Author, Beyond Booked Solid

Podcast length: approx. 28 minutes | Download now

Often we think we’re not reaching our goals (or dreams) because of external forces: I believed for a long time, for example, that my being a mom limited me to what I could achieve. I can’t work 50 – 60 hour weeks, ergo, I can’t be as successful as some of my peers.

Wrong, wrong, wrong. This is a limiting belief and it’s blasting past these types of beliefs that Michael talks about in his book and in this podcast.

This is a fabulous interview. Michael gives lots of great tips about how to overcome your own mental limitations in order to take yourself — and your business — to the next level, including:

The warning signs that indicate you’re now working for a crazy boss — as in, you are the crazy boss.
How consultants and/or copywriters can grow their businesses — without hiring employees.
The difference between positive and negative constraints — and why negative constraints can actually be good for you.
The biggest challenge that prevents small business owners and/or entrepreneurs from getting to the next level.

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The You Brand: Interview with Lyn Chamberlin

Podcast length: Approx. 19 minutes | Download now

In this podcast, I interview Lyn Chamberlin, a personal branding expert based in Massachusetts. Lyn describes the difference between a personal brand and a corporate brand and why developing a personal brand is important. Other questions Lyn and I cover include:

What exactly is a “personal” brand.
Why women have a hard time talking about their achievements.
Steps you can take to begin developing your personal brand.

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Interview with Jill Whalen, High Rankings

Podcast length: Approx. 16 minutes | Download now

A pioneer in SEO, Jill Whalen, President of High Rankings, got her start in 1995 — when the term "search engine optimization" had yet to be coined. In this podcast, you’ll learn what led to her success, when she got her "big break," and what she did to grow her business.
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Interview with Tom Ahern, Ahern Communications, Ink.

Podcast length: Approx. 23 minutes | Download now

A consultant to non-profits, Tom Ahern helps organizations increase fundraising results using traditional direct marketing tactics, including direct mail letters and newsletters. Tom is an in-demand speaker and successful author – having written four books about non-profit fundraising. In this podcast, you’ll learn how he became successful – and the one “secret” that he uses to this day to maintain his thriving consultancy.

Listen to great marketing advice on your iPod!

Email | 603-382-8093